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Welcome to the UK CFM blog. Here we will share the latest news, trends and hot topics in the fitness and member arena.
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3 QUICK TIPS FOR SHOWING A PROSPECT AROUND YOUR CLUB

1. Focus on building rapport with your prospect. For those of us who have been i...

The Oaks Hotel Leisure Club get 520 new members in only 8 weeks during Health Awareness Campaign

48% Facebook. 18% Direct Mail. 15% Referrals. 10% Instagram. 4% Google - The mar...

5 ways to boost membership sales for your gym

If you're looking for some actionable steps you can take to boost the member num...

3 quick tips to compete against the big box clubs

If you are an independent health club owner in the UK you will know that competi...

How the energy crisis & increasing living costs can be a good thing for your Health Club

With the continued increases in the cost of living, it could be a tough road ahe...

How can offering a free gym induction increase retention and drive more secondary spend?

Competition in the fitness industry is at an all-time high. Not only are health ...

Social Media Cheat Sheet For Gyms

3 KEYS TO SOCIAL MEDIA SUCCESS 1. Engagement Probably the most important thing t...

Why Facebook posts boost posts don't always work

Wind back the clock 5 years and gyms were signing up dozens of new members off t...

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