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Welcome to the UK CFM blog. Here we will share the latest news, trends and hot topics in the fitness and member arena.
3 QUICK TIPS FOR SHOWING A PROSPECT AROUND YOUR CLUB
1. Focus on building rapport with your prospect. For those of us who have been i...
The Oaks Hotel Leisure Club get 520 new members in only 8 weeks during Health Awareness Campaign
48% Facebook. 18% Direct Mail. 15% Referrals. 10% Instagram. 4% Google - The mar...
Juvenate Health Club get 260 new members in only 7 weeks during Health Awareness Campaign
If you’re looking to increase the members in your gym or health club, then you m...
5 ways to boost membership sales for your gym
If you're looking for some actionable steps you can take to boost the member num...
Overcoming the Fear Factor to sell more memberships
The great thing about the industry is that whenever members come to your club to...
Ardoe House gains £450K in gross membership revenue using Creative Fitness Marketing
It is no easy task running a hotel. Between juggling accommodation services, the...
3 quick tips to compete against the big box clubs
If you are an independent health club owner in the UK you will know that competi...
3 independent gyms get an extra 150+ new members in 6 weeks
We’ve heard mixed reviews from independent gym owners recently on how their memb...
How the energy crisis & increasing living costs can be a good thing for your Health Club
With the continued increases in the cost of living, it could be a tough road ahe...
How can offering a free gym induction increase retention and drive more secondary spend?
Competition in the fitness industry is at an all-time high. Not only are health ...
Q&A Jake Wright, Director Voyage Fitness, Australia
Jake Wright is a Director of Voyage Fitness Health Clubs in Australia. He has be...
Q&A David Monkhouse, Co-owner and Director at Leisure-net Solutions
David Monkhouse is the Co-owner and Director at Leisure-net Solutions. He is als...
Q&A Steffie Bryant, Country Manager EMEA of Gymsales Software
Steffie Bryant is the Country Manager EMEA of Gymsales Software. With a solid ba...
Q&A with Tony Barry - Script Media Group
Tony Barry is the Director at Script Media Group who are the publishers of The W...
Q&A Katie Lewis, Director at Brand Chatter & Workplace Mental Wealth
Katie Lewis is the Director at Brand Chatter and Workplace Mental Wealth. She ha...
Q&A Rachel Young, Director of Business Development at MYZONE
Rachel Young is the Director of Business Development at Myzone EMEA & the Vi...
Q&A with Rob Waterhouse, CFM
Rob Waterhouse is one of CFM’s longest standing staff, having worked for the com...
Q&A with Jonathan Monks, MYZONE
Jonathan Monks is the Director of MYZONE EMEA & has been in the role for 7 y...
Q&A with Paul Ramsay, 3D Leisure
Paul Ramsay is the Managing Director at 3D leisure, a leading health, fitness an...
Q&A with Scott Lamber, Jordan Fitness
Scott Lamber is the Head of Sales at Jordan Fitness, commercial gym equipment su...
Q&A with Duncan Foster, Choices Health Clubs
Duncan is the Director of Choices Health Clubs, of which there are 4 sites with ...
Q&A WITH Jamie Cartwright, Hatton Boxing & Box12
Jamie Cartwright is the owner of Hatton Boxing & Co-Founder at Box12. He is ...
Q&A with David Stalker, MYZONE & Europe Active
David Stalker has served the fitness industry well for more than 20 years. He is...
Q&A WITH Isaac Buchanan, Gymflow
Isaac is the founder & CEO of Gymflow, a newly launched all-in-one business ...
Q&A with Dave Wright, CFM & MYZONE
Dave Wright is the CEO & owner of Creative Fitness Marketing & is also t...
Q&A with Daryl Cygler - Smartphone Video Marketer
Daryl Cygler is a Smartphone Video Marketer with over 15 years’ experience in th...
Q&A with Louise Day - Champneys Health Resort Group
Louise Day is the Wellbeing & Fitness Director of Champneys Health Resort Gr...
Social Media Cheat Sheet For Gyms
3 KEYS TO SOCIAL MEDIA SUCCESS 1. Engagement Probably the most important thing t...
Local leisure centre gets 351 new members in 6 weeks
As a fitness industry professional, you will relate to the tribulations faced by...
Why Facebook posts boost posts don't always work
Wind back the clock 5 years and gyms were signing up dozens of new members off t...
How Feel Good Mercure generated £28,000 on a gym open day
You’re about to read something that could give your health club the boost it nee...
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