Choices Health & Fitness Grantham Partners with CFM: Focusing on Sales, Not Just Leads

In today’s competitive fitness industry, gym owners face an ongoing challenge: converting leads into actual memberships.
Grantham
 
While many marketing companies boast about generating countless leads, the harsh reality is that gym operators often spend endless hours chasing these prospects with limited results. Many gyms face this very challenge—until they partner with Creative Fitness Marketing (CFM).
 
The Difference: Sales, Not Just Leads
CFM doesn’t just hand over a list of leads and walk away. Our approach is laser-focused on what truly matters: SALES. Unlike other marketing firms obsessed with cost-per-lead metrics and digital impressions, we delivers tangible, measurable outcomes. Our expert sales team, some of the best in the UK, are professionals who specialise exclusively in selling gym memberships. Day in and day out, across the UK, these sales experts achieve an impressive close rate of up to 80%, ensuring that every marketing effort reaches its full potential.
 
A Proven Track Record with Choices Health & Fitness
For Choices Health & Fitness Grantham, this partnership has been nothing short of transformative. Their recent six-week campaign with CFM marked the third consecutive year they’ve collaborated—and the results speak for themselves:
 
  • 265 new members
  • £117,771.98 in projected profit
Jason, the Fitness Manager at Choices Health & Fitness Grantham, shared his enthusiastic endorsement:
 
"This is our third CFM campaign after three years on the trot. We (CFM) have done 1,000 memberships in that time. Three words I would use to describe CFM: efficient, professional, and RESULTS. The benefits of having CFM are that sense of presence around the club and two dedicated members of staff whose job it is to sell memberships. It’s their bread and butter, and they do it very well!"
 
The Power of a Dedicated Sales Team
One of the standout advantages of working with CFM is our on-the-ground presence. For the duration of the campaign, we deploy two dedicated sales professionals to the gym. These team members become an integral part of the club, seamlessly interacting with staff and potential members. Their sole focus? Selling memberships.
This hands-on, immersive approach allows gym owners and staff to concentrate on delivering an exceptional member experience while our sales experts handle the growth. The result is a perfect synergy where operations run smoothly, and membership numbers soar.
 
Maximise Your Marketing ROI
Marketing without effective sales conversion is like filling a leaky bucket. We ensure that every marketing pound spent translates into real, profitable growth. Our focus isn’t just on generating interest; it’s about closing the deal.
For gym owners tired of chasing leads with little return, we offer a game-changing solution. Our proven track record, expert sales team, and commitment to delivering results make them the ideal partner for any fitness facility looking to grow.
 
Ready to Transform Your Membership Sales?
Discover how CFM can turn leads into loyal members and boost your club’s bottom line. Grab an information pack here

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